Six Ways To Engage Internal Stakeholders In Your Citizenship Strategy

By Kirsty Britz, Director of Group Citizenship at Barclays

SOURCE:Barclays

SUMMARY:

Kirsty Britz, Director of Group Citizenship at Barclays offers her tips on engaging internal stakeholders in creating a new strategy – and wants to hear yours

DESCRIPTION:

As I wrote in my previous blog, Barclays current citizenship strategy comes to a close at the end of the year. We are currently putting the finishing touches on its successor, a plan we’ve been working with internal and external stakeholders for the past 18 months.

Stakeholders have been central to the development of the new plan – for us, this has meant deep internal engagement from our business divisions, along with the corporate functions including finance, communications, marketing, legal and compliance.

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KEYWORDS: Business & Trade, Finance & Socially Responsible Investment, Barclays, citizenship, Shared Value, Banks